Economic Downturn

Recession. Those of us who were raising families in the late 70's to mid-80's know all about it. Inflation was out of control. Unemployment went up. Houses were being foreclosed. And there seemed to be no end in sight.

Some would say that this is not a good time to be opening a new business. I would agree depending on the type of business one opens. There's an old school of thought that whether the economy is good or bad, prices are up or down, someone is making money.

While the current economic conditions are serious, there is a bright side from my perspective. My average ticket price per person is low, but the experience is rich. If Jamani was a steak house I would definitely be shaking in my boots. Selling $25 steak is a lot harder than selling a $2.5o cup of coffee.

Even still, my price point isn't my only salvation. The experience is also an important factor. Jamani Java offers a relaxing, comfortable space and environment that is friendly, educational, and socially conscious. Our tag line is, "A Soulcially Conscious Experience." Jamani Java is like a micro-vacation. Bring the family. Bring the golf clubs. Sit. Enjoy. Meet new friends.

Economic downturn or economic bust, someone is going to make money. It might as well be Jamani Java.