Saturday, January 19, 2008

Quality and Consistency

I've been asked several times, "Are you going to be as good as Starbucks?" On every occasion, further discussion revealed that the people asking the question didn't even like the aforementioned coffee giant.
More often than not, the coffee snobs that I hang out with are looking for a product that is handcrafted, unique, high quality and highly consistent. Of course, I just enumerated the distinctiveness of Jamani Java.
Our espresso machine is handmade in Italy. It just arrived from the boot a few weeks ago. This particular machine is as low-tech as possible--it has no electronics, no buttons, no lights, buzzers and whistles. All it has is a big boiler, a huge spring and long lever. This thing is a show in itself! Most coffee shops push a button and hope for the best. We hand craft our espressos.
Our grinder, on the other hand, is as high tech as it gets: a LaMarzocco Swift. This grinder assures consistent grinding and tamping every time out of the gate.
The combination of low tech and high tech gives Jamani Java's espresso shots a unique, warm-honey thick, sweet espresso that doesn't break down when mixed. Furthermore, our espresso is the same every time.
Handcrafted, unique quality that is the same yesterday, today and forever? You betcha!
Only at Jamani Java.

Friday, January 18, 2008

Grinds

It's tempting to buy a bag of whole bean coffee and think that by grinding it at home the coffee will taste superb. Could be. But not always. Coffee grinders are as varied as can be, but the best grinders are just that: grinders. They operate slowly and grind the coffee rather than cut it up.
What's the difference? Many home coffee grinders are designed like a small blender--they have a two-pronged, razor sharp blade that cuts the coffee into pieces. To the naked eye, a blade grinder does a fairly decent job of reducing the beans to a usable size. If seen through a microscope however, the grinds vary widely in size and shape. The other problem is that many non-commercial grinders turn too fast. Speed creates heat. Excessive heat burns the beans. Size These factors make a big difference in the extraction rate, the transference of flavor and in taste. Grinds too fine make bitter coffee. Grinds too big make weak coffee. Grinders too fast make burnt tasting coffee.